Preliminary exercise feedback and learner response
Preliminary exercise feedback and learner response
WWW: There’s lots to credit here – it is unmistakeably an
advert that clearly outlines the benefits of the product with the use of AI
generated voiceover. It clearly gives the audience reasons to buy the product
and you’ve included conventions of TV advertising like the brand at the end, a
slogan and product shots.
EBI: You have some preliminary planning posted to your blog
but not every task was complete so that’s one to keep an eye on for
pre-production and the main coursework adverts. Planning is so important!
In terms of your preliminary exercise, the key feedback is
the visuals – the shots just aren’t interesting enough to keep the audience’s
attention for the duration of the advert. I would develop a plan that uses
people/characters rather than the bottles as characters but it works perfectly
well as a preliminary exercise. The other feedback is the choice of font at the
end – the text you have added on screen doesn’t match the branding of the
product which really stands out. You want to aim for as professional a finish
as you can with your Media coursework so we can aim for the top grades.
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